Lewis, H. G. (1992). Direct marketing strategiesand tactics: Unleash the power of direct marketing for bigger profits. Kuala Lumpur: Golden Books Centre.
Chicago Style CitationLewis, Herschell Gordon. Direct Marketing Strategiesand Tactics: Unleash the Power of Direct Marketing for Bigger Profits. Kuala Lumpur: Golden Books Centre, 1992.
MLA CitationLewis, Herschell Gordon. Direct Marketing Strategiesand Tactics: Unleash the Power of Direct Marketing for Bigger Profits. Kuala Lumpur: Golden Books Centre, 1992.
Warning: These citations may not always be 100% accurate.