00582cam a2200181 7i4500 0000006157 20150325090000.0 iicp-my 20021204214400.0 000000 00 9837201150 200212042144 VLOAD Tynan, Kevin B. Multi-channel marketing : Maximising market share with an integrated marketing strategy Kevin B. Tynan. Kuala Lumpur: Golden Books Centre, c1994. ix, 245 p.; 23 cm.. includes index 1000011025 Book Open Shelf