Exploring marketing research

Main Author: Zikmund, William G.
Published: Fort Worth: Dryden Press, 1997.
Edition:6th ed..
Subjects:
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245 0 0 |a Exploring marketing research   |c by William G. Zikmund. 
250 |a 6th ed.. 
260 |a Fort Worth:   |b Dryden Press,   |c 1997. 
300 |a xxvii, 739 p.:   |b ill.;   |c 26 cm.. 
500 |a Includes index 
650 0 |a Marketing research.  
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999 |a 1000010831  |b Book  |c White Spot