APA Citation

Lamb, C. W. J., Hair, J. F. J., & McDaniel, C. (1996). Marketing (3rd ed.). Cincinnati,Ohio: South-Western College Publishing.

Chicago Style Citation

Lamb, Charles W. Jr., Joseph F. Jr Hair, and Carl McDaniel. Marketing. 3rd ed. Cincinnati,Ohio: South-Western College Publishing, 1996.

MLA Citation

Lamb, Charles W. Jr., Joseph F. Jr Hair, and Carl McDaniel. Marketing. 3rd ed. Cincinnati,Ohio: South-Western College Publishing, 1996.

Warning: These citations may not always be 100% accurate.