Contemporary marketing wired /

Main Author: Boone, Louis E.
Other Authors: Kurtz, David L.
Published: Fort Worth: Dryden Press, 1998.
Edition:9th ed..
Subjects:
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245 0 0 |a Contemporary marketing wired /   |c by Louise E. Boone, David L.Kurtz. 
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300 |a xxxiii, 825 p.:   |b ill.;   |c 29 cm.. 
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