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Marketing research :
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Marketing research : an applied orientation
Other Authors:
Malhotra, Naresh K.
Published:
Frenchs Forest, NSW:
Pearson Education Australia/Prentice Hall,
2002.
Edition:
2nd ed.
Subjects:
Marketing research --
>
Methodology.
Marketing research.
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Description
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Item Description:
Australian ed.
Physical Description:
p.: ill.; cm..
ISBN:
0724810161
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