APA Citation

Boone, L. E., & Kurtz, D. L. (1989). Contemporary marketing (6th ed.). Chicago: Dryden Press.

Chicago Style Citation

Boone, Louis E., and David L. Kurtz. Contemporary Marketing. 6th ed. Chicago: Dryden Press, 1989.

MLA Citation

Boone, Louis E., and David L. Kurtz. Contemporary Marketing. 6th ed. Chicago: Dryden Press, 1989.

Warning: These citations may not always be 100% accurate.