Hutt, M. D., & Speh, T. W. (1995). Business marketing management: A strategic view of industrial and organizational markets (5th ed.). Fort Worth,Philadelphia: Dryden Press.
Chicago Style CitationHutt, Michael D., and Thomas W. Speh. Business Marketing Management: A Strategic View of Industrial and Organizational Markets. 5th ed. Fort Worth,Philadelphia: Dryden Press, 1995.
MLA CitationHutt, Michael D., and Thomas W. Speh. Business Marketing Management: A Strategic View of Industrial and Organizational Markets. 5th ed. Fort Worth,Philadelphia: Dryden Press, 1995.
Warning: These citations may not always be 100% accurate.