Essentials of marketing /

Main Author: McCarthy, E. Jerome
Other Authors: Perreault, William D.
Published: Burr Ridge, Illinois: Irwin, c1994.
Edition:6th ed..
Subjects:
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245 0 0 |a Essentials of marketing /   |c by E. Jerome McCarthy, William D. Perreault. 
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260 |a Burr Ridge, Illinois:   |b Irwin,   |c c1994. 
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