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|a 658.800994
|b MCC
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| 100 |
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|a McCarthy, E. Jerome
|
| 245 |
0 |
0 |
|a Basic marketing :
|b a managerial approach /
|c by E. Jerome McCarthy, William D. Perreault, Pascale G. Quester.
|
| 250 |
|
|
|a 2nd Aus.ed..
|
| 260 |
|
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|a Sydney:
|b McGraw-Hill,
|c c1997.
|
| 300 |
|
|
|a xiii, 768 p.:
|b ill;
|c 26 cm..
|
| 500 |
|
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|a Includes index
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| 650 |
|
0 |
|a Marketing --
|z Australia
|
| 650 |
|
0 |
|a Marketing --
|z New Zealand
|
| 700 |
|
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|a Perreault, William D.
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| 700 |
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|a Quester, Pascale G.
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| 999 |
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|c White Spot
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