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Best, Roger J.
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Consumer behavior : implications for marketing strategy by Del I. Hawkins, Roger J. Best and Kenneth A. Coney.
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Hawkins, Del I.
Published 1995
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Consumer behavior : building marketing strategy / by Del I. Hawkins, David L. Mothersbaugh and Roger J. Best.
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Related Subjects
Consumer behavior - United States
Consumer behavior - United States - Case studies
Consumer behavior --
Market surveys - United States
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